Wednesday 3 March 2010

Box office weekend

The film's British box office revenues in its first 12 weeks of release were £6.1 million, less than a quarter of its production cost.

The film was released in the United States with a different title and a radically-different marketing angle. However the film earned less than $3 million in its first weekend (in a large-scale release of 882 screens) and suffered a stiff 49.7% drop-off on its second weekend - earning only $1.46 million.

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